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Showing up at the top of search when clients are looking for your services is the most important marketing piece for senior care homes. The intent of looking for a senior care home is at an all time high when the search is being made. We make sure that you show up with the right message and call to action to increase the opportunity of getting the client on the phone or to your website. Our bidding strategies ensure that we maximize the clicks for your budget. We don’t bid for position one on every search, that is a recipe to blow through your budget fast. We position our clients so that they have high impression share in the top four positions, while saving them up to 30% per click by being in position 2, 3 or 4. We also don’t neglect Microsoft Ads (Bing and Yahoo). Our customers have found that Microsoft Ads produce the same type of intent driven searches at much lower costs per click. These are just a few of the ways we maximize your budget and get you more clients!